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Talking to authors about branding can be a controversial topic. Many writers view themselves strictly as creative individuals rather than corporate entities, misunderstanding what author branding actually entails.
If that sounds like you, I encourage you to think again.
Every business needs a clear identity—without one, you will struggle to stand out from the thousands of other writers selling in your space. With around two thousand books released every day, failing to stand out means failing to build a successful author business.
That might feel like a tough realization, but this short, focused masterclass acts as your roadmap to building a brand that feels authentic to you while driving real results.
What You'll Learn:
What an author brand actually is (and what it isn't)
Key reasons why your author business needs a strong brand identity
Clarifying what you want your specific brand to represent
Essential tools needed to build and strengthen your author brand
How to leverage your brand to simplify marketing and increase book sales
How to successfully balance being both a creative writer and an author business
Draw on my experience writing, publishing, and marketing my own books alongside my clients'. Combined with over thirty years in sales and marketing, I will show you how to navigate the publishing process with ease so you can hit your deadlines and achieve your goals.
As an Alliance of Independent Authors approved mentor, my services are vetted to ensure you receive exceptional, trustworthy advice every step of the way.
Format: Audio Masterclass
Duration: 30 Minutes
Talking to authors about branding can be a controversial topic. Many writers view themselves strictly as creative individuals rather than corporate entities, misunderstanding what author branding actually entails.
If that sounds like you, I encourage you to think again.
Every business needs a clear identity—without one, you will struggle to stand out from the thousands of other writers selling in your space. With around two thousand books released every day, failing to stand out means failing to build a successful author business.
That might feel like a tough realization, but this short, focused masterclass acts as your roadmap to building a brand that feels authentic to you while driving real results.
What You'll Learn:
What an author brand actually is (and what it isn't)
Key reasons why your author business needs a strong brand identity
Clarifying what you want your specific brand to represent
Essential tools needed to build and strengthen your author brand
How to leverage your brand to simplify marketing and increase book sales
How to successfully balance being both a creative writer and an author business
Draw on my experience writing, publishing, and marketing my own books alongside my clients'. Combined with over thirty years in sales and marketing, I will show you how to navigate the publishing process with ease so you can hit your deadlines and achieve your goals.
As an Alliance of Independent Authors approved mentor, my services are vetted to ensure you receive exceptional, trustworthy advice every step of the way.
Format: Audio Masterclass
Duration: 30 Minutes
